Websites
Brand Strategy, Creative Direction, Copy & Copy Editing
Futuredontics
Site Under Construction
We’re currently doing a top-to-bottom redesign of Futuredontics’ B2B website. Our goal is to max out the SEO power of this proven organic lead magnet. The design and UI work are being handled offshore. I’m providing creative direction from Los Angeles. There’s nothing like a 5:30 am Zoom call with your team in Bangalore to start your day.
Click on the image for the latest version - keeping in mind this is a work-in-progress.
Futuredontics
Previous Version
As Director of Content and Creative, I headed the team that revamped the Futuredontics’ B2B site targeting dental industry decision makers. The project was undertaken to make the content more mobile and SEO friendly. In addition to providing design guidance, I contributed to the copywriting and oversaw the copy editing.
The site is currently being further revised. The next set of images will show you how the previous version appeared.
PatientActivator
PatientActivator.com is another site I wrote for while at Futuredontics. The goal was to position the service as a low-cost alternative to its more expensive and more complicated competitors. Click on the image to check the site out.